The state-owned enterprise managers have a great feature, the operator is appointed by the superior government, the operators’ attention the relationship with administrative organization, the managers of state-owned enterprise have a strong consideration of reputation. The operator’s retention and promotion depends on the operator’s market reputation and political reputation. In the dual reputation, the operator behavior is divided into the normal behavior and the behavior of rent-seeking efforts, the operators maximize their expected utility through choosing their conduct. We analysis which factors influence the managers’ behavior, and study how to stimulate normal effort, reduce the rent-seeking behavior.
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